top of page

Featured Work

A curated showcase of projects, campaigns, and communication initiatives that reflect the kind of work I enjoy building most; strategic, story-led, culture-driven, and built to create meaningful brand impact.

CYLNDR India.png

Launching CYLNDR 
— A Full-scale Production Studio

Built and continue to lead the brand and communications ecosystem for CYLNDR; a full-service production studio with Cheil SWA network, shaping its identity, positioning, digital presence, PR strategy, social ecosystem and go-to-market narrative from the ground up.

Beyond The Pitch - Client Pursuit
Client: Agilitas

A stakeholder-first pursuit experience built through strategic storytelling, personalised communication, and brand-led thinking.

Screenshot_2026-04-24_at_4.37.56_PM_with_bgc (2).png
Indian Candy League.jpg

Strategic Campaign Storytelling
Case Study - Indian Candy League 

Developed a sharp, insight-led case study narrative for Parle’s IPL campaign, transforming a digital-first, AI-powered content initiative into a compelling story for industry award platforms and brand showcases.

Award-winning Campaign Narrative
Case Study - Say it with Kismi

Developed a sharp, insight-led case study narrative for Parle’s Valentine’s Day campaign, Say It With Kismi, for industry awards and brand showcases, contributing to multiple award wins and recognitions.

1-CaSYfQ69.png
Coffee Table Book_Customer Experience.png

Client Experience Through Storytelling
Coffee Table Book - Client: Nissin Geki 

Transformed a client partnership into a keepsake experience through a customised coffee table book celebrating the journey and brand story behind Geki.

Bringing Core Values To Life
Corporate Communications: Experience Commerce

Led the communication rollout for Experience Commerce’s core values through films, culture storytelling, AI-generated visuals, and a dedicated Core Values Handbook.

MicrosoftTeams-image (3).png
Shilpa Sharma.jpg

Launching A New Culture Narrative
(Prime Focus Technologies)

A narrative-led communication initiative at PFT created to launch its new core values through storytelling - executed end-to-end across creative development, multi-city shoots, production management, on-screen narration, post-production, and cross-platform rollout.

A Culture-Led Brand Film

Conceptualised and led a culture-led brand film for Experience Commerce, transforming company values into a fun, engaging and people-first story from script to final delivery.

cOfUgRlFz7c-HQ.jpg
Hero Motocorp.png

Turning A Client Pursuit Into A Brand Experience
Brand: Hero MotoCorp

A customised strategic pitch for Hero MotoCorp built around content journeys, communication opportunities, and immersive brand storytelling.

Diwali Campaign Narrative
Case Study - Wipro Lightings: Surprisingly Human Films 

Crafted a strategic case study film for Wipro’s Diwali campaign, designed for award platforms and brand showcases, translating emotionally-led storytelling into a compelling narrative around human-centric innovation.

Wipro Diwali Campaign Case Study.png
Screenshot 2026-05-10 at 11.46.10 PM.png

Revamping The Experience Commerce Digital Presence

Reimagined the Experience Commerce website to strengthen brand positioning and digital presence through refreshed content, SEO/SEM optimisation, improved user journeys, design direction, and a more cohesive brand experience.

© 2026 by Shilpa Sharma. 

bottom of page